Started by Jessica Alba and Christopher Gavigan to create a better baby product. Not just better for babies, but for moms, the planet, and and even dads. Biodegradable, non-toxic, and all natural, their products speak to a new consumer that wants it all… delivered to their door.
We created an early round of their identity and packaging that we thought was too fun not to share.
The iPhone app turned everyday life into a kaleidoscope of colors.